Why Your Business Needs a Website: Insights from WDX Technologies
If you’re starting a new business or your current business doesn’t have a website, you might be wondering, “Do I really need a website?” The short answer is yes. There has never been a better time to invest in a website for your company than now.
If you’re still on the fence about having a professionally designed and built website for your business, here are five reasons to go ahead and make that investment.
1. Secure a Professional Image for Your Company
Having a professionally designed website that adopts your specific branding allows you to stand out and look more professional than just having a business page on social media. According to a Verisign survey, 92% of consumers preferred to get information from a business’ website than a social media page, and 84% believe a business is more credible with its own website than one with only a social media presence.
2. Social Media Reach Is Receding
While social media can help your business grow, it should not be the sole means of reaching potential customers. With constant algorithm changes and evolving limitations on platforms like Facebook, diversifying your online presence is crucial. A website serves as a central point of contact and information that you own, giving you the control you need for your business.
3. Entice New Customers Through Search Engines
A great way to bring in new customers is through search engines like Google. A professional website that is properly optimized for search engines can help potential customers find you using keywords and phrases tailored to your business and the services/products you offer.
4. Save Time & Money with Clear and Correct Information
In today’s “now” culture, having a website allows you to provide clear and correct information to answer any questions potential customers may have about your business and services/products. This saves time and money on customer communication. Without a website, you risk losing potential customers and revenue.
5. It’s an Investment That Is More Affordable Than You May Think
Creating a website can be very cost-effective and offers a better return on investment than traditional advertising. The upkeep and maintenance of websites are relatively affordable. You don’t have to worry about print costs on top of paying a designer when updating information. A website is always available and, if properly optimized for search engines, will continue to attract new customers and generate revenue for years to come.
Partner with WDX Technologies for Your Website Needs
In summary, a business needs a website to succeed and grow. The five reasons outlined above highlight why it’s easier and more affordable than ever to get one. If you are looking to have a website built, we will work with you to find the best way to reach your business goals. With years of experience and proven results, we can help you create a website that drives success. Please feel free to click the button below to get started on your project.